PamperNStyle

It is no secret about the beauty industry being one the fastest growing and lucrative businesses in the world. The industry is generating an estimate value of $532 billion a year, according to retail analytics. Being a licensed cosmetologist and product creator for the pass 10 years, I've experienced growth of the industry first hand. I can tell you that it will continue to grow. The amount of content creators using social media platforms to view beauty products are on the rise, and help brands to increase sales. Retailers who launch their own product line and beauty brands have more control of pricing in order to appeal to a specific demographic of consumers. Women know what appeals to specific women giving them a huge edge on marketing. The beauty industry has changed over the years to producing safe chemical and toxic free products. This practice has forced beauty brands to be transparent regarding listing the source, origin, and in some cases the cost of materials used to create the products. Healthy care products are costly to produce as chemical free materials are expensive. Transparency provides consumers with justification of a high priced beauty product. Most healthy care beauty products are used in small amounts, which provide longevity along with the amazing results from the products. Women do not mind spending money on a good product that actually works for their beauty needs, which is why women are successful in this industry. The beauty industry is considered a gold mine for women entrepreneurs. Small and privately owned beauty businesses are being bought by beauty and cosmetic giants, which increase the success of start-up beauty businesses. In 2015, cosmetic giant L'Oreal bought a small cosmetic company started by Toni Ko for $500 million. The cosmetic line featured high quality colorful eyeliners and lip glosses sold at drug stores at drug store prices. Toni Ko is now worth $270 million and ranked 57 among the richest self-made women list. In 2016, L'Oreal also acquired IT cosmetics for $1.2 billion. IT cosmetics was privately owned by former TV broadcast journalist Kern Lima. She netted a total of $410 million from the ownership and the sale of her company, ranking her 41 among the richest self-made women list. Women entrepreneurs in the beauty business are constantly bringing products to the business that they know will appeal and sell to women. They have a broad vision to cover everything from hair, nails and skin. The analytics of the beauty industry will continue to rise moving forward into the 21st century. An industry of this magnitude and freedom should have its own currency to escalate payments and remove third party financial institutions to allow worldwide peer-to-peer payment networks, providing more transparency, price control, and retain more value of profits made. The growing adoption of Bitcoin and the Cryptocurrency market inspired me to create the PamperNStyle Token (PNS) I am a woman of color, many of my products and accessories appeal to other women of color. I believe the introduction and adoption of the PNS token will assist in bringing more women of color into the crypto space, providing more adoption as a whole. Using an industry based currency will also allow business owners to offer more appealing discounts and marketing campaigns, increasing sales. My plan for the PNS token are as follows: Please note, I do not include value or price analytics as value depends on adoption and use, I will update with real analytics as we grow as oppose to speculation. November 2019- November 2020- Introduction, adoption, and use for payment for Pamper 'N' Style Essential Beauty products and accessories to start and increase value of the PNS token. December 2020- December 2021- Conduct two airdrops to reward early token holders, increase adoption, use and value. Continue to market and accept as a form of payment for all PNSEB products and accessories. The first airdrop will take place in June 2021 and the second airdrop will take place in December 2021. January 2022- January 2023- Introduce, market and adopt other beauty industry business owners to accept the PNS token as a form of payment, increasing adoption, value and use. January 2023- Continue to grow, increase value, and full worldwide adoption as a form of payment for the entire beauty industry and a strong competitor in the Cryptocurrency market. Join me in taking the payment system for the beauty industry to the 21st century and beyond! Enjoy the discounts on high quality beauty products and accessories at Pamper 'N' Style Essential Beauty! PNSEB specializes in chemical, toxic free beauty products and 100% virgin human hair extensions. website: www.pampernstyleessentialbeauty.com email: pampernstyleessentialbeauty@gmail.com