Stuck not knowing what to do next?
...Maybe you need a roadmap
Every endeavor, no matter how big or small, has a point where we appear to lose the initial zest and things begin to slack down. These circumstances may mean that, depending on how quickly we respond, our numbers will start to decline. Sales, followers, supporters, and every other part of our initiative may be impacted. The same thing could occur when we lack direction and discover, all of a sudden, that the plan is not developing as we had hoped because we got sidetracked. Because we at MintMe are aware of the hazards involved, we want to assist you in finding a solution.
How do we prevent this from happening? Probably the best way to go is by building a roadmap.
A roadmap is a method for strategic planning that arranges a project's objectives and key deliverables (tasks, milestones) on a timeline, all in one graphic or visual depiction. Its goal is to keep you motivated and on track while you work toward achieving your short-, medium-, and long-term objectives. Once you have decided what you want to do and how you will do it over the course of a year, you can then develop others for shorter time frames, such as a quarter, a month, or even a week.
Regardless of whether you're a painter, a musician, or a language instructor, there are several essential components you should include in your roadmap to ensure you'll always be on the right track:
Define the strategy
You should be certain about your objectives, priorities, and initiatives before you begin. Next, decide which actions are required to help you reach your goals, and consider how you may use your resources more effectively to carry them out. Each of these phases should be part of a realistic timeframe that may be modified based on the situation; doing so will enable you to assess and decide what needs to be done when unexpected results, whether positive or negative, are obtained. Always consider who your audience is, what they require or desire, and how you intend to sell your offering before creating a strategy.
Review and manage your original ideas and consider any possible demand
Plans need to be adaptable and grow to adjust to changing situations, especially to the evolving needs and/or wants of the supporters, as you undoubtedly discovered when you tried to put your idea into action that the facts don't always match what's on the papers. Always strive to rank and prioritize any potential demands not only in accordance with the number of persons making them but also in light of the level of assistance they offer for your project (Fan, follower, financial supporter and so on).
Define features and requirements.
This is the time to be more specific about the different aspects of your strategy. Once you have defined a couple of big goals to move your project to the next level, you need to find out how you will work to reach them. To do this you may want to consider some questions:
- What is it you want to create this year? A new book, a series of videos, album, podcast or line of products?
- Are you planning to do a big event or launch, or would you rather start by several monthly/quarterly small or medium size occasions?
- How much money will everything cost? How much more do you want to make? What do you think will be the major source of income? How many followers, customers or token buyers do you need to reach this amount?
By clearly defining these aspects you will be able to set up the details of the different activities you can perform and always sticking to the main plan.
Organize into releases
With a clearly defined big picture, you can now decide when to execute each of the necessary stages to achieve your objectives. To better manage these shorter time frames, many people will have two or more roadmaps. As a result, in addition to the one you created for the entire year, you can have one for each month or, in the case of a project with too many specifics, one for each week. These allow you to include more specific information, such as the quantity and frequency of social media posts, newsletters, ads, emails, and videos, as well as seasonal promotions, early-bird discounts, exclusive offers for your supporters, the development of new tokens for particular goods or components of the main project, and others.
Choose a view
You have to customize the type of information and the level of detail you want to include in each roadmap you create. To do this you may want to consider some questions:
What is the purpose of this roadmap? It can primarily be utilized to serve as a reminder of the core plan and goals, keeping the team on the same page, especially during times of crisis. Additionally, to facilitate swift sharing of status updates and/or objectives. It will need a different set of details or particular information depending on what you want to use it for.
Who needs to see it? When you make a roadmap for yourself, you can use words or even symbols that are only meaningful to you; however, when you have to share it with a team, followers, or supporters, this is not possible. You can make one for yourself in some circumstances and others to share with coworkers.
What information will be shown? The number of details you can provide will depend on who needs to see your roadmap, as described in the response to the previous question. Certain specifics, particularly those pertaining to financial matters, should only be seen by you and certain team members, but there are always exceptions.
There is no time to waste once you have a clear plan; get to work with the assurance that you will have an advantage over your rivals. Just keep in mind to be adaptable because there are some things we can't control, but also try to adhere to it as much as you can to prevent it from losing its function. Finally, don't forget to share your stories with us; other creators will be interested in hearing about your achievements.