Direct engagement is one of the hardest labors of every business and marketing staff. Being able to create connections around their brand and project always takes a lot of work and such connections can usually disappear quickly if you aren’t careful enough. But even though we know its hard, it’s also an essential part of any business relations, between businesses and with clients which is why it’s important to come up with new ideas to make this process easier, faster, and prolong business relations in a secure environment. Can blockchain offer a better way to engage with people? Through token minting, we think it’s possible because making tokens can help you short cut the distance and allow you to interact in a more personal way.

Breaking the distance

Nowadays reaching people is easier, but it has also become a tricky process, not everyone is really interested in listening to the same discourse every time. Looking for services and feeling secure about them takes time and determination, and despite the closeness that globalization brought, we are still yearning for real human interaction. People are not always willing to listen to a long promotional text but they always like to be heard and know that their opinions matter.

Blockchain is a network of people, within the blockchain we are all important and our activities are all equal in value. It doesn’t matter where we are, where we come from, our language or our race, blockchain, and cryptocurrencies can answer to the community fairly through a secure chain of timestamped transactions, smart contracts and of course: the minting of tokens and personal digital coins.

Making tokens can enhance equality

People care about equality, and it is one of the most desired values in our society today, it’s a fight that never seems to be over in many ways, yet many processes have turned towards blockchain because they trust it can help people become more equal. Many NGOs (non-governmental organizations) already recognize it as a technology for transparency and equality.

Through token creation is finally possible to include everyone without the disruption of any organization with unhealthy values or people who “strain” genuine human talents due to racial differences. Everyone can have their own coin through the blockchain and possibilities and usability is the same for every person.

Making tokens can help us connect

When it comes to crowdfunding or any kind of donations as well, digitalizing the whole process improves transparency and helps people create deeper links with other donors and supporters and them with the benefic organization or the platform they use.

There are many other examples of how the implementation of the blockchain can link people together. For instance: EY and Microsoft Xbox also implemented blockchain tech to benefit vide-games creators. Such a big industry serves more than 1.7 billion people all over the world. With the inclusion of thousands of developers, editors, authors, designers, agencies, and distributors found in the blockchain the opportunity to reconcile them all to keep the best quality in their products by allowing fast payments and a trustable system of transactions and digital contracts.

We are looking forward to the same quality of connections through Token making because those who make tokens are also creating global connections towards their project or personal initiative at the same time that they are offering their clients and fans a base for interaction and direct engagement.

Make tokens that can talk for you

Making tokens is one of the multiple answers blockchain technology has given to the worldwide community to enhance human interaction, sustainability, and mutual support because they are, most of all, personal which means that in every place where your tokens are exchanged, listed, deposit or whenever people use them for payments or transactions of any kinds they still talk about you and the purpose for which they were made.

This ones again talks about how making tokens short cuts distances and help us engage with people. With a token there is always the possibility of offering special gifs or services attached to them, they can also have sentimental value, or they can have a different value than that the money can give. This is one of the things anyone should be looking forward when creating engagement, do you have something that can link you with other people in a significative way? Tokens can do that, by opening a worldwide network of connections and allowing people to support each other.

Mary Schwartz